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30 UNDER 30 ALUMNI

Michael Duffy, M&B

Michael Duffy is NPD marketing manager in the M&B innovation team, where he joined in 2013 and has held marketing and innovation position across their brand portfolio. Recent key achievements include the repositioning and brand development of Sizzling Pub & Grill, improving brand relevance in All Bar One and leading social projects such as Veganuary and #STRAWSSUCK single use plastics reduction campaign.